In this article, we’re only going to cover video editors available for you. And if you need free resources such as graphics, stock photos and color palette creating tools, you can find them in this article. In past articles, we’ve discussed the tools you need to create video content. You only need to worry about lights, a good microphone, and a good video editor.
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In order to make a video look “professional”, it’s no longer necessary to drop thousands of dollars on a dedicated camera. It can be intimidating to create video content, especially when you’ve never done it before, and you don’t know where to start. What do you REALLY need to create video content?
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According to Buffer, “If there were no obstacles like time, resources, and budget … 83% of marketers would like to create more video content.” But there’s one more statistic worth mentioning. Of course, it’s easy to see why video is so important.
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Prospects are 4x more likely to watch a video about a product than read about it.
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Your choice of images, marketing material, and text must be relevant to your prospects, it must stick in their minds AND inspire positive emotions.Īnd what’s even more effective in inspiring positive emotions and sticking in their minds than professional photography? It’s rarely just about comparing numbers. However, it’s no longer enough to just offer good photography.Īs you know, buying a home is a highly emotional experience. Homes with professional photography sell much faster, and for a higher price tag than those that don’t. By now, it should be pretty obvious to everyone that good photography is critical for your success as a real estate professional.